Your Message Conductors

FRMediaTrain was founded by two former journalists with over 40 years of television news and PR experience between them. Chris FRancis and John FRiess have covered thousands of stories and conducted untold number of interviews in markets big and small, across the country. 

Through their years of experience, they’ve learned every trick in the book to get you to say something that will make news and further a story. Their deep insight into how newsrooms choose their targets and what drives today’s continuous media coverage is what sets them apart. It’s invaluable information you’ll be able to use to ensure you’re brand becomes the “good” type of media headline!




Chris Francis

As an on-air anchor, reporter and cameraman, Francis brings a quarter century of television news experience to FRMediaTrain. Crisscrossing the country while working for several different affiliates in seven distinct markets he has covered countless newsworthy events that required a “Jack of all Trades” skill set and mentality — from crime, natural disasters and politics to high school athletics, US Opens and Super Bowls.

Over the years, while interacting with some of the most successful athletes and organizations in sports Francis saw first-hand how access to information is policed and how players and coaches are counseled to *CONTROL THE MESSAGE*. On a daily basis, none do that better than an NFL franchise and they use many of the same techniques you will learn from FRMediaTrain.

Using those skills and his years as an on-air communicator Francis can teach anyone, no matter how reluctant or nervous, how to perfect the art of being comfortable and effective in front of the camera or microphone.

A seven time Emmy nominee and Wisconsin Broadcaster of the Year award winner Francis began his career in 1993 in Portland, ME learning the ins and outs of producing newscasts and documentary programs under extreme deadline. 

While working in North Carolina and Virginia in the late 90’s he put his video journalism and interview skills to use during a slew of Hurricanes and was routinely called upon to go into the field during the worst of the storms, shooting and feeding live video and reaction to the damage.

Francis also spent time in Milwaukee and then Seattle. There he covered numerous national headline grabbing events including the Major League Baseball and Major League Soccer playoffs, the U.S. Open and PGA  Championship golf tournaments and multiple NFL seasons culminating with two consecutive Super Bowls runs by the Seattle Seahawks.

In addition to co-founding FRMediaTrain he currently freelances as a network anchor for the PAC 12 conference, based in San Francisco.


John Friess

John Friess brings an extensive, 360-degree communications skill set to his role at FRMediaTrain. Currently, he serves as a regional corporate communications manager for a large federal government agency. He is responsible for the development and execution of internal and external communications strategies covering 19 states and serving more than 100,000 employees and 50 million customers. Previously, John has an award-winning 15 year career in television news, both as an on-air journalist and newsroom manager in some of the largest media markets in the country. Those years spent interviewing spokespeople and executives in television news convinced him that there was a great need for executive media training services.

Friess has successfully trained and coached professionals for high-impact presentations, on-camera interviews and tough Q & A discussions across various industry including; financial services, non-profit, and federal agencies to develop their leadership presence through artful, strategic communication. His expertise, keen analytical skills and sensitive approach have helped countless professionals develop and deliver compelling, persuasive messages that effectively resonate with their audiences.

Friess has experience working as an account supervisor, handling public relations responsibilities for South Carolina’s largest advertising agency. Prior to that John held on-air and management roles in nine different media markets including Charlotte, NC, Austin, TX, Baltimore, MD Cleveland, OH, San Francisco and Washington, D.C.  He earned a master’s degree in journalism from Boston University and received a Bachelor of Arts degree in communications from The Ohio State University in Columbus, OH.